{"id":3671,"date":"2021-12-13T10:25:36","date_gmt":"2021-12-13T10:25:36","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/how-to-set-email-sending-goals-for-previously-sent-campaigns\/"},"modified":"2022-06-27T07:34:38","modified_gmt":"2022-06-27T07:34:38","slug":"email-sending-goals","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/epost\/goals\/email-sending-goals\/","title":{"rendered":"Slik setter du sendingsm\u00e5l for tidligere sendte e-postkampanjer"},"content":{"rendered":"<div class=\"aricle_container\">\n<p>Selv om vi anbefaler at du <a href=\"\/hc\/nb_NO\/epost\/goals\/hvordan-angi-mal\/\" target=\"_blank\" rel=\"noopener noreferrer\">angir e-post sendingsm\u00e5l for kampanjene dine p\u00e5 sendingstidspunktet<\/a>, kan du ogs\u00e5 angi m\u00e5l for kampanjene som er sendt tidligere.<\/p>\n<blockquote class=\"elevio-box-info\"><p><strong>Merk<\/strong>: N\u00e5r du angir m\u00e5l for en tidligere sendt kampanje, evalueres m\u00e5lets performance ved \u00e5 bruke dataene fra det \u00f8yeblikket kampanjen opprinnelig ble sendt til gjeldende tidspunkt.<\/p><\/blockquote>\n<div style=\"padding: 14px 0;\"><\/div>\n<h2>Hvordan sette sendem\u00e5l for tidligere sendte e-postkampanjer?<\/h2>\n<div style=\"padding: 14px 0;\"><\/div>\n<h3>Trinn 1<\/h3>\n<h3>Lag et nytt m\u00e5l<\/h3>\n<p>Bruk <strong>hovedmenyen<\/strong> til venstre for \u00e5 utvide <strong>Opprett-<\/strong> menyen og klikk p\u00e5 <strong>M\u00e5l<\/strong>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2154 size-full\" title=\"Email sending goals\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/e-post-sendingsmal.png\" alt=\"E-post sende m\u00e5l. M\u00e5lalternativet i opprettingsmenyen er uthevet\" width=\"488\" height=\"634\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Den neste skjermen vil vise alle m\u00e5lene som er opprettet s\u00e5 langt. Du kan redigere et eksisterende m\u00e5l eller opprette et nytt. For \u00e5 opprette et nytt m\u00e5l, bruk <strong>Opprett m\u00e5l-<\/strong> knappen <em>(som vist i skjermbildet nedenfor)<\/em> og fortsett til neste trinn.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2156 size-full\" title=\"Create email sending goals\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/opprette-e-post-sending-mal.png\" alt=\"M\u00e5l for e-post sending, forrige kampanje. Opprett m\u00e5l-knappen er uthevet\" width=\"573\" height=\"339\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h3>Trinn 2<\/h3>\n<h3>Gi m\u00e5let et relevant navn og en beskrivelse<\/h3>\n<p>Beskrivelsen er kun for egen referanse. Kundene dine vil ikke se den, s\u00e5 du kan gj\u00f8re den s\u00e5 informativ som du \u00f8nsker. Den vil gj\u00f8re det lettere \u00e5 identifisere m\u00e5let i fremtiden. Klikk p\u00e5 <strong>Fortsett<\/strong> n\u00e5r du er ferdig.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2157 size-full\" title=\"Email name and description\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/navn-beskrivelse-e-post-mal.png\" alt=\"M\u00e5l for e-post sending, forrige kampanje. Navngi og beskriv m\u00e5let ditt\" width=\"520\" height=\"502\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h3>Trinn 3<\/h3>\n<h3>Velg e-postsending for m\u00e5lsetting<\/h3>\n<p><strong>Dropdown-menyen<\/strong>&nbsp;M\u00e5lform\u00e5l viser de ulike typene m\u00e5l du kan opprette for kampanjene dine. Fra denne menyen klikker du p\u00e5 <strong>Sending av e-post<\/strong><em>(som vist p\u00e5 skjermbildet nedenfor):<\/em><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2158 size-full\" title=\"Email goal purpose\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/mal-formal-e-post-sending.png\" alt=\"M\u00e5l for e-post sending, forrige kampanje. Velg m\u00e5lform\u00e5l fra en rullegardinmeny\" width=\"476\" height=\"313\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>I den neste menyen, velg den&nbsp;<strong>e-post sendingen&nbsp;<\/strong>du \u00f8nsker \u00e5 angi m\u00e5l for.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2159 size-full\" title=\"Select email for distribution goals\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/spesifiser-e-post-distribusjonsmal.png\" alt=\"M\u00e5l for e-post sending, forrige kampanje. Velg e-post for e-post sending m\u00e5lene dine\" width=\"590\" height=\"563\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<blockquote class=\"elevio-box-warning\"><p><strong>Merk:<\/strong> I denne menyen er kun de sendingene tilgjengelige for valg som det ikke er satt noen sendem\u00e5l for enn\u00e5. For \u00e5 redigere tidligere angitte m\u00e5l, bruk <strong>Rediger-<\/strong> alternativet.<\/p><\/blockquote>\n<div style=\"padding: 14px 0;\"><\/div>\n<h3>Trinn 4<\/h3>\n<h3>Skriv inn m\u00e5lparametrene dine<\/h3>\n<p>I den utvidede menyen som s\u00e5 vises, skriv inn m\u00e5lytelsesverdiene for e-post sendingen.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-2160\" title=\"Email performance overview\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/e-post-ytelse-mal-kpis.png\" alt=\"E-postm\u00e5l, tidligere kampanje. Oversikt over performance p\u00e5 e-postside. Angi KPIer\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p><strong>Du kan:<\/strong><\/p>\n<ul style=\"list-style-type: circle;\">\n<li>Angi KPI-enes performance-m\u00e5l manuelt, eller\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2161 size-full\" title=\"Email sending goals\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/e-post-mal-rate-kvantitet.png\" alt=\"E-post sende m\u00e5l. Sett m\u00e5l etter m\u00e5lprosentandeler eller m\u00e5lmengde\" width=\"387\" height=\"180\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<\/li>\n<li>Autofyll KPI performance-m\u00e5lene ved hjelp av en forh\u00e5ndslagret <a href=\"\/hc\/nb_NO\/mal-mal\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"broken_link\">M\u00e5lmal<\/a><em>&nbsp;(som vist i skjermbildet nedenfor).<\/em> Disse malene er ment \u00e5 v\u00e6re et utgangspunkt. Du kan alltid redigere&nbsp;oppf\u00f8ringene i henhold til egne krav.\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2162 size-full\" title=\"Email goal template\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/e-post-mal-mal.png\" alt=\"Forh\u00e5ndsutfyll m\u00e5l fra mal. Nedtrekksmenyen er uthevet\" width=\"563\" height=\"156\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Angi start- og sluttdatoene du vil m\u00e5le ytelsen til e-postsendingen mellom, og klikk <strong>Lagre<\/strong> .<\/li>\n<\/ul>\n<p>Voila, du har satt ytelsesm\u00e5l for e-post sendingen din og n\u00e5 som du har satt m\u00e5lene du \u00f8nsker \u00e5 oppn\u00e5 kan du lene deg tilbake og la oss holde \u00f8ye med dem!<\/p>\n<p>For gangene du \u00f8nsker \u00e5 evaluere sendingsytelsen, naviger til Innsikt-delen og <a href=\"\/hc\/nb_NO\/epost\/effekt\/epost-sending-mal\/\" target=\"_blank\" rel=\"noopener noreferrer\">kontroller om e-postsendingen din har holdt tritt med de fastsatte m\u00e5lene<\/a> !<\/p>\n<\/div>\n<style>\n  .aricle_container p,.aricle_container li{color: rgba(0,0,0,.8)!important}  .aricle_container span{color:#0070ba!important}.aricle_container li,.aricle_container blockquote{font-size:18px!important;    font-weight: 400;<br \/>\n  }<br \/>\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e5r du angir m\u00e5l for en tidligere sendt kampanje, evalueres m\u00e5lets performance ved \u00e5 bruke dataene fra det \u00f8yeblikket kampanjen opprinnelig ble sendt til gjeldende tidspunkt.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[281],"ht-kb-tag":[],"class_list":["post-3671","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-set-email-goals-nb_no"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/comments?post=3671"}],"version-history":[{"count":12,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3671\/revisions"}],"predecessor-version":[{"id":10734,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3671\/revisions\/10734"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/media?parent=3671"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-category?post=3671"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-tag?post=3671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}