{"id":3668,"date":"2021-12-13T10:25:36","date_gmt":"2021-12-13T10:25:36","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/email-sending-goal\/"},"modified":"2022-06-27T07:37:55","modified_gmt":"2022-06-27T07:37:55","slug":"email-sending-goals-2","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/ordliste\/email-sending-goals\/","title":{"rendered":"Sendingsm\u00e5l for e-post"},"content":{"rendered":"<div class=\"aricle_container\">\n<div class=\"aricle_container\">\n<p>Et <strong>e-postsendingsm\u00e5l<\/strong> kan brukes til \u00e5 sette overordnede ytelsesm\u00e5l for en e-postsending.<\/p>\n<p>Det inkluderer:<\/p>\n<ul style=\"list-style-type: circle;\">\n<li>m\u00e5l for \u00e5 overv\u00e5ke <strong>leveringsparametrene<\/strong> som levering og fluktfrekvenser, osv., og<\/li>\n<li>m\u00e5l for \u00e5 overv\u00e5ke den <strong>generelle performancen<\/strong>&nbsp;til de sendte e-postene som \u00e5pningsfrekvensen, klikk og NPS-poengsummer som mottas, osv.<\/li>\n<\/ul>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2485\" title=\"Set email performance goals\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/sett-e-post-ytelsesm\u2020l.png\" alt=\"M\u00e5l for e-postsending. Angi ytelsesm\u00e5l for e-postside\" width=\"640\" height=\"1230\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Hvorfor b\u00f8r du sette m\u00e5l for e-postsendingene dine?<\/h2>\n<p>M\u00e5l hjelper deg med \u00e5 spesifisere de \u00f8nskede sluttm\u00e5lene for e-postsendingene dine, der du kan lagre m\u00e5l som tilsvarer forskjellige KPIer for e-postkampanjene dine.<\/p>\n<p>\u00c5 sette m\u00e5l for kampanjesendingene gj\u00f8r arbeidet ditt enklere n\u00e5r det gjelder analyse av kampanjeytelse. Via fargekodede ikoner ved siden av distribusjonslisten viser vi umiddelbart hvilke kampanjer som oppn\u00e5dde de tiltenkte m\u00e5lene og hvilke som ikke gjorde det <em>(se <strong>Oppn\u00e5dd-<\/strong> kolonnen i skjermbildet nedenfor).<\/em><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2487\" title=\"Email sending insights overview\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/oversikt-e-post-leveringsstatistikk.png\" alt=\"M\u00e5l for e-postsending. Oversikt over sending av e-post\" width=\"640\" height=\"505\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<blockquote class=\"elevio-box-info\"><p><strong>Foresl\u00e5tt lesing:<\/strong> <a href=\"\/hc\/nb_NO\/epost\/goals\/mal-epostsending\/\" target=\"_blank\" rel=\"noopener noreferrer\">Slik setter du sendem\u00e5l for e-postkampanjene dine<\/a> .<\/p><\/blockquote>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Et m\u00e5l for e-postsending hjelper deg med \u00e5 sette m\u00e5l for leveringsparametrene og den generelle performancen til en e-postsending.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[262],"ht-kb-tag":[],"class_list":["post-3668","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-ordliste"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/comments?post=3668"}],"version-history":[{"count":6,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3668\/revisions"}],"predecessor-version":[{"id":10739,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3668\/revisions\/10739"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/media?parent=3668"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-category?post=3668"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-tag?post=3668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}