{"id":3581,"date":"2021-12-13T10:25:55","date_gmt":"2021-12-13T10:25:55","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/how-to-monitor-landing-page-conversion-goals\/"},"modified":"2022-06-27T06:36:40","modified_gmt":"2022-06-27T06:36:40","slug":"konvertering","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/landingsside\/performance\/konvertering\/","title":{"rendered":"Hvordan overv\u00e5ke landingssidens konverteringsm\u00e5l"},"content":{"rendered":"<div class=\"aricle_container\">\n<h2>Trinn 1<\/h2>\n<h2>Naviger til Landing Page Insights<\/h2>\n<p>Bruk <strong>hovedmenyen<\/strong> til venstre for \u00e5 utvide <strong>Analyse-<\/strong>menyen, og klikk p\u00e5 <strong>Landingsside<\/strong>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1948 size-full\" title=\"Landing page main menu\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/landingsside-innsikt-hovedmeny.png\" alt=\"Overv\u00e5k landingssidem\u00e5l, innsiktsmeny. Landingssiden er uthevet\" width=\"488\" height=\"634\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Trinn 2<\/h2>\n<h2>Velg den relevante landingssiden<\/h2>\n<p>P\u00e5 den p\u00e5f\u00f8lgende skjermen \u00e5pner du fanen <strong>Landingssider<\/strong> <em>(som uthevet i skjermbildet nedenfor)<\/em> . Mens du gj\u00f8r det, vil en liste over alle <strong>aktive<\/strong> <a href=\"\/hc\/nb_NO\/ordliste\/destinasjonsside\/\" target=\"_blank\" rel=\"noopener noreferrer\">landingssider<\/a> vises. Fra denne listen klikker du p\u00e5 landingssiden du \u00f8nsker \u00e5 se <a href=\"\/hc\/nb_NO\/ordliste\/landingsside-konverteringsmal\/\" target=\"_blank\" rel=\"noopener noreferrer\">konverteringsanalysen for<\/a> .<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1949\" title=\"Landing page goal and status\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/landingsside-oppforing.png\" alt=\"M\u00e5l for landingssider, status, unike bes\u00f8kende, sidevisning, konverteringer og konverteringsinntekter\" width=\"640\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Trinn 3<\/h2>\n<h2>Overv\u00e5k ytelsen til destinasjonssiden!<\/h2>\n<p>Deretter \u00e5pner du fanen <strong>Engasjement<\/strong> <em>(som uthevet i skjermbildet nedenfor).<\/em><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1951\" title=\"Landing page engagement\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/landingsside-engasjement.png\" alt=\"Landingssideengasjement med klikk, unike klikk, konverteringsm\u00e5l og performance\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Beveg deg nedover p\u00e5 siden for \u00e5 se widget-spesifikke analyser. Du vil se en liste over alle <a href=\"\/hc\/nb_NO\/landingsside\/lage\/widgets\/\" target=\"_blank\" rel=\"noopener noreferrer\">widgets p\u00e5 denne landingssiden<\/a> . Ved hver oppf\u00f8ring vil <strong>klikkfrekvenser<\/strong> vises numerisk. I tillegg til det vil du se ikoner i forskjellige farger for hver oppf\u00f8ring.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1952 size-full\" title=\"Goal icons\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/mal-ikoner.png\" alt=\"Gr\u00f8nne, gule, lysegr\u00e5 og r\u00f8de trof\u00e9ikoner\" width=\"259\" height=\"225\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p><strong>Her representerer de forskjellige fargede ikonene forskjellige performance-statuser:<\/strong><\/p>\n<ol>\n<li>Det <strong>gr\u00f8nne ikonet viser<\/strong> at m\u00e5let er n\u00e5dd. Dessuten ble m\u00e5let n\u00e5dd innen den tid varighet spesifisert for <a href=\"\/hc\/nb_NO\/ordliste\/goal\/\" target=\"_blank\" rel=\"noopener noreferrer\">m\u00e5l<\/a> m\u00e5ling.<\/li>\n<li>Det <strong>gule ikonet<\/strong> representerer at m\u00e5let ble oppn\u00e5dd, men etter utl\u00f8pet av tidsperioden spesifisert for m\u00e5lm\u00e5ling.<\/li>\n<li>Det <strong>gr\u00e5 ikonet<\/strong> representerer et p\u00e5g\u00e5ende m\u00e5l som enda ikke er oppn\u00e5dd, dvs. det er fortsatt tid igjen f\u00f8r tidsperioden som er spesifisert for m\u00e5lm\u00e5ling slutter.<\/li>\n<li>Det <strong>r\u00f8de ikonet viser<\/strong> at m\u00e5let ikke ble oppn\u00e5dd.<\/li>\n<\/ol>\n<blockquote class=\"elevio-box-info\"><p><strong>Merk<\/strong> : <a href=\"\/hc\/nb_NO\/ordliste\/landingsside-konverteringsmal\/\" target=\"_blank\" rel=\"noopener noreferrer\">Konverteringsm\u00e5l for landingsside<\/a> angir konverteringsm\u00e5l for widgetene som brukes p\u00e5 en destinasjonsside. I tilfelle en landingsside sendes som en del av flere sendinger, brukes kumulative data for alle sendingene til \u00e5 evaluere resultatene for destinasjonssidens konverteringsm\u00e5l. Hvis du \u00f8nsker \u00e5 angi et sendingsspesifikt m\u00e5l for en landingsside, vennligst opprett et <a href=\"\/hc\/nb_NO\/ordliste\/sms-sende-mal\/\" target=\"_blank\" rel=\"noopener noreferrer\">SMS-sendingsm\u00e5l<\/a> .<\/p><\/blockquote>\n<\/div>\n<style>\n  .aricle_container p,.aricle_container li{color: rgba(0,0,0,.8)!important}  .aricle_container span{color:#0070ba!important}.aricle_container li,.aricle_container blockquote{font-size:18px!important;    font-weight: 400;<br \/>\n  }<br \/>\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Hold \u00f8ye med landingssidekonverteringene dine ved \u00e5 angi og overv\u00e5ke konverteringsm\u00e5l for landingssider.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[265],"ht-kb-tag":[],"class_list":["post-3581","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-landing-page-performance-insights-nb_no"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3581","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/comments?post=3581"}],"version-history":[{"count":11,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3581\/revisions"}],"predecessor-version":[{"id":10660,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3581\/revisions\/10660"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/media?parent=3581"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-category?post=3581"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-tag?post=3581"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}