{"id":3550,"date":"2021-12-13T10:25:59","date_gmt":"2021-12-13T10:25:59","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/how-to-set-landing-page-performance-goals\/"},"modified":"2022-06-27T06:35:07","modified_gmt":"2022-06-27T06:35:07","slug":"resultatmal","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/landingsside\/angi\/resultatmal\/","title":{"rendered":"Hvordan sette performance-m\u00e5l for landingsside"},"content":{"rendered":"<div class=\"aricle_container\">\n<h2>Trinn 1<\/h2>\n<h2>Lag et nytt m\u00e5l<\/h2>\n<p>Bruk <strong>hovedmenyen<\/strong> til venstre for \u00e5 utvide <strong>Opprett-<\/strong>menyen og klikk p\u00e5 <a href=\"\/hc\/nb_NO\/ordliste\/goal\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>M\u00e5l.<\/strong><\/a><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1916 size-full\" title=\"Create new goal\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/skape-nytt-mal.png\" alt=\"Landingsside Performance-innsikt, lag meny. M\u00e5let er uthevet\" width=\"488\" height=\"634\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Den neste skjermen vil vise alle m\u00e5lene som er opprettet s\u00e5 langt. Du kan redigere et eksisterende m\u00e5l eller opprette et nytt m\u00e5l. For \u00e5 opprette et nytt m\u00e5l, bruker du&nbsp;<strong>Opprett m\u00e5l-<\/strong>knappen <em>(som uthevet i skjermbildet nedenfor)<\/em> og fortsett til neste trinn.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1918 size-full\" title=\"Create goal button\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/lag-mal-knapp.png\" alt=\"Landingsside performance-m\u00e5l. Opprett m\u00e5l-knappen er uthevet\" width=\"573\" height=\"339\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Trinn 2<\/h2>\n<h2>Gi m\u00e5let et relevant navn og en beskrivelse<\/h2>\n<p>Beskrivelsen er kun for egen referanse. Kundene dine vil ikke se den, s\u00e5 du kan gj\u00f8re den s\u00e5 informativ som du \u00f8nsker. Den vil gj\u00f8re det lettere \u00e5 identifisere m\u00e5let i fremtiden. Klikk p\u00e5 <strong>Fortsett<\/strong> n\u00e5r du er ferdig.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1919 size-full\" title=\"Goal name and description\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/opprette-nytt-mal-navn-beskrivelse.png\" alt=\"Landingsside performance-m\u00e5l. Navngi og beskriv m\u00e5let ditt\" width=\"520\" height=\"502\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Trinn 3<\/h2>\n<h2>Velg landingssiden for innstilling av ytelsesm\u00e5l<\/h2>\n<p><strong>M\u00e5lform\u00e5l<\/strong>&nbsp;dropdown-menyen viser de ulike typene m\u00e5l du kan opprette for kampanjene dine. Fra denne menyen klikker du p\u00e5 <strong>Landingsside-performance<\/strong><em>(som uthevet i skjermbildet nedenfor):<\/em><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1920 size-full\" title=\"Goal purpose performance\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/mal-formal-ytelse.png\" alt=\"Form\u00e5let med landingssidens performance. Dropdown-menyen utvidet, landingssideytelse valgt\" width=\"496\" height=\"294\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Fra den senere viste menyen velger du den relevante <a href=\"\/hc\/nb_NO\/ordliste\/destinasjonsside\/\" target=\"_blank\" rel=\"noopener noreferrer\">landingssiden<\/a> du \u00f8nsker \u00e5 sette <a href=\"\/hc\/nb_NO\/ordliste\/resultatmal\/\" target=\"_blank\" rel=\"noopener noreferrer\">performance-m\u00e5l for<\/a>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1921 size-full\" title=\"Landing page performance goal\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/landingsside-ytelsesmal.png\" alt=\"Valg av landingsside for performance-m\u00e5l. Velg KPI for landingsside performance-m\u00e5l.\" width=\"590\" height=\"563\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Trinn 4<\/h2>\n<h2>Skriv inn m\u00e5lparametrene dine<\/h2>\n<p>I den utvidede menyen som vises, skriver du inn m\u00e5lverdiene for performance.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1922\" title=\"Landing page performance KPI\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/landingsside-ytelse-verdier.png\" alt=\"Angi KPI-m\u00e5lverdier for landingssidens performance.\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p><strong>Du kan:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1923 size-full\" title=\"Goal rate and quantity\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/mal-rate-malmengde.png\" alt=\"Angi m\u00e5lrate eller m\u00e5lmengde for KPI\" width=\"397\" height=\"183\"><\/p>\n<ul style=\"list-style-type: circle;\">\n<li>Angi KPI-enes performance-m\u00e5l manuelt, eller<\/li>\n<li>Autofyll KPI performance-m\u00e5lene ved hjelp av en forh\u00e5ndslagret <a href=\"\/hc\/nb_NO\/ordliste\/mal-mal\/\" target=\"_blank\" rel=\"noopener noreferrer\">M\u00e5l mal<\/a><em>(som vist i skjermbildet nedenfor).<\/em> Disse malene er ment \u00e5 v\u00e6re et utgangspunkt. Du kan alltid redigere&nbsp;oppf\u00f8ringene i henhold til egne krav.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1924 size-full\" title=\"Performance goal template\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/ytelse-mal-mal.png\" alt=\"Landingsside performance-m\u00e5l. Velg m\u00e5l basert p\u00e5 mal\" width=\"563\" height=\"156\"><\/li>\n<\/ul>\n<blockquote class=\"elevio-box-warning\"><p><strong>Merk<\/strong> : Du kan enten angi m\u00e5lparametere i prosenter<span style=\"color: #7c706b;\">&nbsp;<\/span>(under <strong>M\u00e5lfrekvens-<\/strong>kolonnen) eller som absolutte verdier (under <strong>M\u00e5lmengde-<\/strong>kolonnen).<\/p><\/blockquote>\n<p>Angi start- og sluttdato for perioden du \u00f8nsker \u00e5 m\u00e5le landingssidens performance, og klikk p\u00e5&nbsp;<strong>Lagre.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1925 size-full\" title=\"Goal start and end date\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/start-stopp-mal-mal.png\" alt=\"Spesifiser start og stopp for landingssiders performance-m\u00e5l\" width=\"514\" height=\"406\"><\/p>\n<p>Voila, du har satt <a href=\"\/hc\/nb_NO\/ordliste\/resultatmal\/\" target=\"_blank\" rel=\"noopener noreferrer\">performance-sm\u00e5l<\/a> for landingssiden din.<\/p>\n<p><a href=\"\/hc\/nb_NO\/landingsside\/performance\/goals\/\" target=\"_blank\" rel=\"noopener\">se om landingssiden din holder tritt med de fastsatte m\u00e5lene<\/a><\/p>\n<\/div>\n<style>\n  .aricle_container p,.aricle_container li{color: rgba(0,0,0,.8)!important}  .aricle_container span{color:#0070ba!important}.aricle_container li,.aricle_container blockquote{font-size:18px!important;    font-weight: 400;<br \/>\n  }<br \/>\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Destinasjonssideytelsesm\u00e5l hjelper deg med \u00e5 sette overordnede resultatm\u00e5l for en landingsside, dvs. de bes\u00f8kendes respons og oppf\u00f8rsel ang\u00e5ende landingssiden din.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[264],"ht-kb-tag":[],"class_list":["post-3550","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-set-landing-page-goals-nb_no"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/comments?post=3550"}],"version-history":[{"count":9,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3550\/revisions"}],"predecessor-version":[{"id":10659,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb\/3550\/revisions\/10659"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/media?parent=3550"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-category?post=3550"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/nb_NO\/wp-json\/wp\/v2\/ht-kb-tag?post=3550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}