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Click Actions for the CTA Button

When adding a CTA button to a landing page, you can configure different click actions for the button depending on the desired functionality.

Let’s proceed, and look at the different click actions that can be configured for a landing page button:

1: Redirecting the Button Clicks to an External URL

To redirect the button clicks to an external URL, use the Button Action dropdown menu to select the menu option – Link to external URL. Use the next field Button External Link to specify the external URL to which you want to redirect the clicks on your landing page.

Landing page click action for button. Button action settings is highlighted

2: Redirecting the Button Clicks to Another Landing Page

To redirect the button clicks to another landing page, use the Button Action dropdown menu to select the menu option – Link to landing page. Use the next field Select Landing Page to specify the landing page to which you want to redirect the clicks from your current landing page.

Landing page click action for button. Link to landing page is selected

3: Redirecting the Button Clicks to an Email Address

To redirect the button clicks to an Email address, use the Button Action dropdown menu to select the menu option – Email Address. Use the next field Email Address to specify the Email address to which you want to redirect the clicks on this button.

Landing page click action for button. Email address is selected

4: Redirecting the Button Clicks to Survey

To redirect the button clicks to a survey, use the Button Action dropdown menu to select the menu option – Link to Survey Page. Use the next field Select Survey Page to specify a survey to which you want to redirect the clicks from your current landing page.

Landing page click action for button. Download content is selected

5: Opening a Pop-up on Button Clicks

To open a Pop-up when the button on the landing page is clicked, use the Button Action dropdown menu to select Popup. Use the next field Select Popup to select your desired pop-up layout design. The layout design that you select at this stage is just a starting point for your convenience. Once you select a pop-up layout, you can edit it as per your requirements in the next step.

Landing page click action for button. Popup is selected

Click on the different areas of the pop-up to update the text/images, etc. In case you wish to add additional design elements to your pop-up, drag and drop the corresponding widgets onto the pop-up. Once you are done, click on Save Changes.

Landing page click action for button. Download now button

6: To Confirm an Opt-in Request

To confirm an opt-in request and redirect the clicks to a thank you page, use the Button Action dropdown menu to select Confirmed opt-in verification. Use the next field Select thank you page to select the third field to specify the landing page that you want to use as a thank you page. All clicks received on this button will be redirected to the specified thank you page.

Landing page click action for button. Confirmed opt-in verification is selected

7: Redirecting the Clicks to Place a Phone Call

To configure the button clicks to place a phone call, use the Button Action dropdown menu to select Call. Use the next field Select country to select the country where you want to place a phone call. You can also type in the country code manually in the following field if you wish to. In the Phone Number field, type in the mobile number to which you want to direct the phone call requests.

Landing page click action for button. Call is selected

8: Redirecting the Clicks to Send an SMS

To configure the button clicks to send an SMS, use the Button Action dropdown menu to select SMS. Use the next field Select Country to select the country where you want to send an SMS. You can also type in the country code manually in the following field if you wish to. In the Phone Number field, type in the mobile number at which you want to receive the messages.

Landing page click action for button. SMS is selected

9: Configuring a File Download on Button Clicks

If you want the clicks on the button to download a file to the customer’s local system, use the Button Action dropdown menu to select Download content. Use the Browse document button to upload the relevant document. All clicks received on this button will download this document to the customer’s local system.

Landing page click action for button. Download content is selected