{"id":5682,"date":"2021-12-13T10:25:55","date_gmt":"2021-12-13T10:25:55","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/opt-in\/"},"modified":"2022-06-09T13:07:24","modified_gmt":"2022-06-09T13:07:24","slug":"opt-in","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/a-z-guide\/opt-in\/","title":{"rendered":"Opt-in"},"content":{"rendered":"<div class=\"aricle_container\">\n<p>The word <strong>Opt-in<\/strong> means seeking the customer\u2019s permission to add them to your marketing list. Depending on the procedure followed to obtain their permission, the opt-in process is called <a href=\"\/hc\/en_IN\/a-z-guide\/single-opt-in-signups\/\" target=\"_blank\" rel=\"noopener\">single opt-in<\/a> or <a href=\"\/hc\/en_IN\/a-z-guide\/double-opt-in-signups\/\" target=\"_blank\" rel=\"noopener noreferrer\">double opt-in<\/a>.<\/p>\n<\/div>\n<style>\n  .aricle_container p,.aricle_container li{color: rgba(0,0,0,.8)!important}<br \/>\n  .aricle_container span{color:#0070ba!important}<br \/>\n  .aricle_container li,.aricle_container blockquote{font-size:18px!important;font-weight: 400;}<br \/>\n  .aricle_container a{font-size:18px!important;color: #0070BA!important; text-decoration:none!important;background-image:none!important}<br \/>\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>The word opt-in means seeking the customer\u2019s permission to add them to your marketing list.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[316],"ht-kb-tag":[],"class_list":["post-5682","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-a-z-guide"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb\/5682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/comments?post=5682"}],"version-history":[{"count":4,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb\/5682\/revisions"}],"predecessor-version":[{"id":9719,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb\/5682\/revisions\/9719"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/media?parent=5682"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb-category?post=5682"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_IN\/wp-json\/wp\/v2\/ht-kb-tag?post=5682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}