{"id":5909,"date":"2021-12-13T10:25:36","date_gmt":"2021-12-13T10:25:36","guid":{"rendered":"https:\/\/helptest.mainbrainer.com\/knowledge-base\/how-to-create-a-new-email-campaign\/"},"modified":"2022-08-22T04:44:50","modified_gmt":"2022-08-22T04:44:50","slug":"how-to-create-a-new-email-campaign","status":"publish","type":"ht_kb","link":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/email\/creator\/how-to-create-email\/","title":{"rendered":"How to Create a New Email Campaign"},"content":{"rendered":"<div class=\"aricle_container\">\n<h2>Step 1<\/h2>\n<h2>Create a new Email<\/h2>\n<p>Use the <strong>M<\/strong><strong>ain Menu<\/strong> on the left to expand the <strong>Create<\/strong> menu and click <strong>Email<\/strong>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1961 size-full\" title=\"Main menu email\" src=\"\/hc\/wp-content\/uploads\/2022\/08\/create-email-menu.png\" alt=\"New email campaign, create menu. Email is highlighted\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>You&#8217;ll be redirected to the <a href=\"\/hc\/en_GB\/email\/creator\/email-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Email Manager<\/a>. As you create your Emails, the <a href=\"\/hc\/en_GB\/email\/creator\/creations\/\" target=\"_blank\" rel=\"noopener noreferrer\">Emails will get listed<\/a> here.<\/p>\n<p>Click <strong>Create Email<\/strong><em><strong>&nbsp;<\/strong><\/em>and proceed to the next step.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1963\" title=\"Create email button\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/create-email-button-1.png\" alt=\"New email campaign, create email. The create email button is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 2<\/h2>\n<h2>Name and describe your Email Campaign.<\/h2>\n<p>You can retain the default name by clicking <strong>Continue<em>,&nbsp;<\/em><\/strong>but we recommend that you add an explanatory name and description for easier campaign identification in the future.<\/p>\n<p>Herein, use the fields:<\/p>\n<ul style=\"list-style-type: circle;\">\n<li><strong>Name<\/strong> to give your Email Campaign a descriptive name<\/li>\n<li><strong>Description<\/strong> to add a relevant description for this Email Campaign. It could be anything \u2013 for example what audience this Email campaign is targeting, the occasion for which you plan to distribute this Email Campaign, or is it intended to be a part of a special campaign? This description is purely for your reference, to help you search for and identify this particular Email Campaign later. Your customers will not see this, so make it as informative as you want.<\/li>\n<li><strong>Add Email to Folder<\/strong> dropdown. Select the <a href=\"\/hc\/en_GB\/a-z-guide\/folder\/\">F<span style=\"color: #0070ba;\" aria-label=\"Folder\" data-elevio-article=\"747\">older<\/span><\/a> to which you would like to add this Email Campaign. While adding your Email Campaign to a folder is optional, we recommend using this feature if you are working with several customers or different projects.<\/li>\n<\/ul>\n<p>Once you have entered the above details, click <strong>Continue<em>.<\/em><\/strong><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1964\" title=\"Name and describe your email\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/create-email-name-description.png\" alt=\"New email campaign, name and describe the email. The continue button is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 3<\/h2>\n<h2>Select a Template or Layout.<\/h2>\n<p>Select a template from My Templates or a Layout that you would like to use as a starting point for your Email Campaign.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1965\" title=\"Email campaign template\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-campaign-template.png\" alt=\"New email campaign, templates and layouts\" width=\"640\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 4<\/h2>\n<h2>Design your Email campaign.<\/h2>\n<p>(Before you start designing your Email Campaign, do check out our <a href=\"\/hc\/en_GB\/email\/creator\/design-email\/\"><span style=\"color: #0070ba;\" aria-label=\"How to Design the Perfect  Email\" data-elevio-article=\"646\"><span style=\"color: #0070ba;\">Email campaign designing guide<\/span><\/span><\/a> for some tips and tricks on designing eye-catching Emails!)<\/p>\n<p>The area marked <strong>The<\/strong> <strong>Work area<\/strong> in the screenshot below is the space where you can design your Email Campaign. Every design element you need to build your Email Campaign is available as a <span style=\"color: #0070ba;\" aria-label=\"The Email Creator Widgets\" data-elevio-article=\"647\"><a href=\"\/hc\/en_GB\/email\/creator\/widgets\/\">widget<\/a>&nbsp;<\/span>in the tools section on the right-hand side.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1966\" title=\"Email creator workarea\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-creator.png\" alt=\"New email campaign, email creator. The work area is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>The right-hand side tool section has two tabs:<\/p>\n<p>1. The <strong>Widgets<\/strong> tab, and<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1967 size-full\" title=\"Email creator widgets\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-creator-widgets.png\" alt=\"New email campaign, email creator. The widgets tab is highlighted\" width=\"590\" height=\"731\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>2. The <strong>Style<\/strong> tab<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1968 size-full\" title=\"Email creator section background\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-section-background.png\" alt=\"Styling of image background color\" width=\"577\" height=\"458\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Within the <strong>Style<\/strong> tab, you can customize the work area and the body background as you like.<\/p>\n<p>Within the <strong>Widgets<\/strong> tab, you\u2019ll find all the <a href=\"\/hc\/en_GB\/email\/creator\/widgets\/\"><span style=\"color: #0070ba;\" aria-label=\"The Email Creator Widgets\" data-elevio-article=\"647\">widgets<\/span><\/a> (i.e., the design elements) that you need to build your Email. Drag and drop the required widgets to the work area and design your perfect Email Campaign.<\/p>\n<p>As you drop a widget into the work area, you can make necessary adjustments to its look, feel, and usage by using the <strong>Settings<\/strong> and <strong>Style<\/strong> tabs (<em>as shown in the screenshot below).<\/em><\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1969\" title=\"Email creator image widget\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-image-settings-upload.png\" alt=\"New email campaign, image widget. The style tab is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1970\" title=\"Email creator image style\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-image-style.png\" alt=\"New email campaign, image widget. The settings tab is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 5<\/h2>\n<h2>Preview your Email Campaign.<\/h2>\n<p>Once you have designed your Email Campaign, click <strong>Preview&nbsp;<\/strong>and use the <strong>Enter preview mode<\/strong> option <em>(as highlighted in the screenshot below)<\/em> to see how your Email Campaign will appear to your recipients. You can also use the <strong>Send a Test Email<\/strong> option to send a test Email to your Email address.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1971 size-full\" title=\"Email creator design preview\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-design-preview.png\" alt=\"Create new email campaign. Enter preview mode or send a test email\" width=\"619\" height=\"231\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 6<\/h2>\n<h2>Save your design as a template.<\/h2>\n<p>In case you intend to reuse this Email Campaign design in the future (with modifications or as-it-is), we recommend that you save the design as a template. Doing so will ensure that the next time you create an Email Campaign, this design is readily available under <strong>My Templates<\/strong> on the template selection screen (See step 4).<\/p>\n<p>Click <strong>Template<\/strong> and <strong>Save this design as a template<em>&nbsp;<\/em><\/strong><em>(as shown in the screenshot below)<\/em>.<\/p>\n<p>If you wish to switch templates, you can do so by using the <strong>Switch templates<\/strong> menu option.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1972 size-full\" title=\"Email creator template options\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/create-email-template.png\" alt=\"Create email campaign. Switch templates or save this design as a template\" width=\"625\" height=\"207\"><\/p>\n<div style=\"padding: 24px 0;\"><\/div>\n<h2>Step 7<\/h2>\n<h2>Activate your Email Campaign.<\/h2>\n<p>Once satisfied with your design, click <strong>Continue<\/strong>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1973\" title=\"Save created email\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-save.png\" alt=\"New email campaign, email creator. The continue button is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>You will be redirected to the Email Campaigns listing page. Before you can send this Email Campaign to your contacts, you&#8217;ll need to activate it using the <strong>Activate<\/strong> button<em>&nbsp;(as highlighted in the screenshot below)<\/em>.<\/p>\n<div style=\"padding: 14px 0;\"><\/div>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1974\" title=\"Email activation\" src=\"https:\/\/www.mainbrainer.com\/hc\/wp-content\/uploads\/2021\/11\/email-activation.png\" alt=\"New email campaign, emails overview. The activate button is highlighted\" width=\"640\"><\/p>\n<div style=\"padding: 20px 0;\"><\/div>\n<p>Follow the instructions by selecting an <strong>Activation&nbsp;<\/strong><strong>Time<\/strong>, a <strong>Closing Time.<\/strong><\/p>\n<p>And just like that, you have successfully created a new Email Campaign that is ready to be <a href=\"\/hc\/en_GB\/email\/send-email\/how-send-email-campaign\/\" target=\"_blank\" rel=\"noopener noreferrer\">sent to your audience!<\/a><\/p>\n<p>Feel free to play around with our Email creator widgets and keep designing and sending engaging Email Campaigns that capture your audience&#8217;s attention!<\/p>\n<p>Also, it&#8217;s not always necessary to create Email Campaigns from scratch. In case you wish to create a campaign that is minutely different from a previously created one, you can always <a href=\"\/hc\/en_GB\/email\/creator\/modify\/\" target=\"_blank\" rel=\"noopener noreferrer\">modify the pre-existing Email Campaign<\/a> to save time!<\/p>\n<\/div>\n<style>\n  .aricle_container p,.aricle_container li{color: rgba(0,0,0,.8)!important}  .aricle_container span{color:#0070ba!important}.aricle_container li,.aricle_container blockquote{font-size:18px!important;    font-weight: 400;<br \/>\n  }<br \/>\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>A step-by-step guide to using the MainBrainer Email Creator to create beautiful and engaging Email campaigns in minutes.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"ht-kb-category":[354],"ht-kb-tag":[],"class_list":["post-5909","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-email-creator-en_gb"],"_links":{"self":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb\/5909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/comments?post=5909"}],"version-history":[{"count":12,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb\/5909\/revisions"}],"predecessor-version":[{"id":11327,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb\/5909\/revisions\/11327"}],"wp:attachment":[{"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/media?parent=5909"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb-category?post=5909"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.mainbrainer.com\/hc\/en_GB\/wp-json\/wp\/v2\/ht-kb-tag?post=5909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}